George Beaton and Jon HuxleyOct 17, 2019Knowing your clients is a very g$$d ideaHere’s the latest evidence that gathering and using client feedback regularly is a very g$$d idea in professional services. Last month...
Grant HollingsNov 21, 2018Your client database: A valuable assetMake your client database a real asset Make your client database a real asset reminds us that, while it’s not found on your balance...
Grant HollingsMar 17, 2017Excellent market research starts with a great briefThe best market research starts with a clear brief. My post aims to help you, the client, write just such a brief. When you prepare a...