What's the premium in your firm's brand?
Flying across Lake Michigan to land at O'Hare airport today, I was recalling what I know about Chicago. One thought led to another and...
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Ben Farrow
Aug 11, 2014
10 trends in client service expectations
A recent post by Micah Solomon in Forbes on 10 trends in client service expectations (my paraphrasing of his title) caught my eye. When I...
George Beaton
Jul 28, 2014
Price is positively correlated with the value perceived by clients
beaton's research amongst 10,000s of clients of professional services firms over the last 10 years shows that perceived price is...
George Beaton
Mar 31, 2014
More evidence why cost consciousness is valued by clients
We recently received a most welcome testimonial for beaton's pioneering research into cost conscious, but it's not only law firms that...
George Beaton
Nov 6, 2013
Benchmarking pays when used strategically
It's not uncommon for prospective subscribers to the Beaton Benchmarks to inquire whether and in what ways benchmarking pays. In other...
George Beaton
Apr 25, 2013
Three reasons professional services firms need more research
There are at least three reasons why professional services firms need to use more research in making decisions. I am referring to...
Doug Johnson, USA
Dec 2, 2012
Best in class marketing and BD teams in professional services firms
Drawing on Catapult Growth Partners’ real world, hands-on experience we have analyzed what distinguishes excellent marketing and business...
George Beaton
Apr 23, 2012
Top priorities for leading professional services firms
In a phrase, the singular priority of leading professional services firms is profitable growth. So when some 50 invited CMOs and CBDOs of...
George Beaton
Jan 28, 2010
Why professionalism is still relevant
Some months ago Don Larkin, President of Professions Australia, asked if I would share my thoughts on professionalism in today’s world...
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